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YouTube content creators contributed £2.2bn to UK economy

24.09.2025 14:28

YouTube content creators contributed £2.2bn to the UK economy in 2024 and supported 45,000 jobs, according to an impact report carried out by Oxford Economics, El.kz reports citing BBC.

It comes as an all-party parliamentary group is launched to represent UK creators and influencers.

Its co-chair Feryal Clark, Labour MP for Enfield North, described them as "trailblazers of a new creative revolution" who had been "undervalued in Westminster for too long".

British content creator Lilly Sabri - who has nearly six and half million followers on the platform, where she posts fitness videos - welcomed the research and the creation of the parliamentary group.

"For many years people have questioned whether being a content creator is a real job, and whether you can actually build a sustainable career from it," she told the BBC.