Kazakhstan participates at ITB China 2025
Kazakhstan is participating in the international tourism exhibition ITB China 2025, which will be held from May 27 to 29 in Shanghai. According to the press service of the Ministry of Tourism and Sports of the Republic of Kazakhstan, the country is represented at a unified national stand of 162 square meters, which includes areas for business meetings, presentations, and promotion of tourism products, El.kz reports.
The delegation included representatives of the Ministry of Tourism, National Company Kazakh Tourism, regional tourism departments (Astana, Almaty, Akmolinsk, Almaty, Turkestan and Mangystau regions), as well as the hotel industry and leading tourism companies.
During the opening ceremony of the exhibition, the national stand of Kazakhstan was visited by David Ruetz, Senior Vice President of Messe Berlin GMBH, Minister of Tourism Arts and Culture of Malaysia Dato Tiong King Sing, and XU Peng, Vice Chair of the World Tourism Alliance. The honored guests noted the hospitality and cultural diversity of the country.
The stand pays special attention to the tourism opportunities in Almaty and Astana, as well as the natural and cultural routes across the regions. Visitors are offered video exhibits, business meetings, and informational materials in Chinese, according to the statement.
The ministry emphasized that participation in international exhibitions, such as ITB China, contributes not only to an increase in tourist flows but also to the growth of Kazakhstan's recognition as a tourist destination.
This year, the exhibition gathered over 600 exhibitors from 80 countries, more than 15,000 industry professionals, including over a thousand buyers and 250 media representatives.
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