Artificial Intelligence continues to expand into new sectors, and it has now reached the world of elite football. The Argentina national team, the reigning world champions, has begun using the Google Gemini neural network to prepare for the 2026 FIFA World Cup, El.kz reports.
According to reports, Google has become one of the key partners of the Argentine Football Association (AFA). The Gemini logo has already appeared on the national team's training kits, and the AI system itself is being utilized by the coaching staff to analyze matches, evaluate player performance, and scout opponents.
The neural network is expected to help process large volumes of data more quickly, identify gameplay patterns, and provide analytical reports for the coaches. Players and specialists will be able to use AI to break down specific game episodes, study statistics, and prepare for upcoming matches.
Google has made no secret of the fact that it views the World Cup as a unique testing ground for AI technologies under conditions of maximum pressure and high stakes. Company representatives note that this collaboration will allow for aтbetter understanding of both the capabilities and limitations of AI in professional sports.
Furthermore, the technology will not be limited to the players. During the tournament, Google plans to introduce new features for fans: the search engine will provide advanced real-time match analytics and help users create memes, images, and other content related to the World Cup.
Experts describe the partnership between Argentina and Google as one of the most significant examples of AI integration into professional sports. If the experiment proves successful, AI could become as commonplace a tool for coaches as video replays or statistical analysis systems in the coming years.