Atameken and QAZCONTENT agree to jointly promote Kazakhstani businesses

The National Chamber of Entrepreneurs of Kazakhstan “Atameken” and QAZCONTENT JSC have signed a Memorandum of Cooperation. The parties intend to expand media coverage of domestic producers, regional businesses and government support measures for entrepreneurs, El.kz reports.

The document was signed by Deputy Chairman of the Management Board of the National Chamber of Entrepreneurs “Atameken” Zhenis Taishytaev and Chairman of the Management Board of QAZCONTENT Adil Seifullin

One of the key areas of cooperation will be media coverage of business operations across Kazakhstan’s regions. Particular attention will be given to manufacturers that create jobs, introduce new technologies and contribute to local economic development.

Zhenis Taishytaev emphasised that entrepreneurs need access to information about new opportunities, while the public should be aware of the challenges faced by domestic companies.

“Behind every enterprise are people, ideas, hard work and tangible results. Cooperation with QAZCONTENT will enable us to broaden the reach of information about entrepreneurial initiatives, showcase successful projects and pay greater attention to issues of concern to the business community,” he noted.

The parties also agreed to provide information support for the BusinessGo and ABConnect projects, as well as the national competitions “Altyn Sapa” and “Best Product of Kazakhstan”. Particular attention will be paid to legislative changes, existing business support measures and opportunities for the development of small and medium-sized enterprises (SMEs).

Adil Seifullin noted that information about economic initiatives should be clear and accessible to a broad audience.

“Our aim is not only to highlight successful entrepreneurs and companies, but also to keep our audience informed about business opportunities, relevant regulatory changes, support measures and issues of concern to the business community,” he emphasised.

Industry associations, regional chambers of entrepreneurs and experts are expected to be involved in the cooperation. This will make it possible to cover business-related issues while taking into account the specific characteristics of different sectors and regions.

To implement joint projects, the parties will draw on QAZCONTENT’s information and analytical resources. The Memorandum has been concluded for a period of one year, with the possibility of extension by mutual agreement.